Not just

We build, certify & document social partnerships.


Constant comparison to the airbrushed standards on social media is bad for our mental health & catalyses unsustainable consumption.

We are a positive influencer agency with a mission to turn the tables.

Adding positive content to your screens & positive impact beyond them.

#adds are:

1. Positive, showcasing purpose-led brand partnerships.

2. Candid, only promoting what we truly love & stand for.

3. Charitable, empowering social users to create impact, at ground level, with their engagement.

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